Psychologist Camila Silva: website, ebook and blog live, updated by herself
Camila Silva is a psychologist and gestalt therapist, from Bahia, an immigrant in France since 2023. She sees teenagers and adults, in person and by video call, and works with a specific audience: Brazilians who went through the migration journey and carry homesickness, adaptation and belonging issues.
The problem faced by those serving a niche audience
People looking for therapy in Portuguese in Europe don't type "psychologist" into Google. They type the pain: migratory grief, homesickness, adapting to a new country. To show up in those searches, you need to publish about these topics regularly, and that's not solved by a five-page institutional site nobody can update.
What was published
The site has her presentation, her approach to the work, her services, a publications area, a news area and the FAQs she hears most in a first session: how online therapy works, how long a session lasts, whether she treats Brazilians living abroad.
Among the services is the ebook "When the margins touch", with thirty therapeutic writing prompts for those who have immigrated. It's her own product, with a page, image and description, registered by her in the dashboard like any other service.
What she does on her own
Articles like "Migratory grief: why do we miss a life we chose to leave?" and "Arriving in a new country: what nobody tells you about the first months of immigration" were written and published by her, with a cover image and category, without going through us.
The same goes for the services, the news she curates about migrant mental health, and the FAQs. Our work ended at the site's delivery and the training session.
How long it took
Twenty-five days between the first conversation and the site going live.
That period covered the page structure, applying the visual identity, registering the services, the ebook page, the first articles and the dashboard training session. Camila didn't need to understand any technology at any stage: she sent the texts she already had, a few photos, and answered questions about her own work.
Twenty-five days is the timeline for a site with a blog, catalog and news section, which is our most complete scope. A simple institutional site is ready in less than half that time.
In her words
"What surprised me most was realizing I didn't need to ask permission to work on my own site. I wrote an article on a Sunday night and it was live before I went to sleep. The site stopped being a static business card and became a place where I talk to people who don't know me yet."
Want the same path?
The first conversation takes thirty minutes, can be by phone or video call, and costs nothing. You show up with what you have on hand and leave with a scope, a timeline and a price.